For a long time a hallmark of my stream has been my ability to analyze what works and what fails in a twitch stream, and then to communicate my understanding of this to my chat. While initially I was working on writing a book on this topic, I have now decided to do blog posts on these topics instead. The way I see it, if I write enough of these then I will compile them into a book.
A pillar of a successful stream is consistency. Fans want to watch you and they can only do that if you stream frequently. Being honest, streaming everyday is best. Multiple times a day if possible, and for hours at a time. Now, this may be hard, or not even possible for most streamers, but there is no question that it works. If you are seriously committed to your stream and you want to see it grow, frequency is key.
Next, set a schedule. While streaming every day is very important, you also want to have your times set. This way your followers know when you are going live so they can plan their day around the show. Remember they have lives too, you can’t just expect them to drop everything they are doing and tune into your show when you go live at 5:00 in the morning. Make sure they know when you are going live so that they can plan to watch the show. Ideally, have your shows at the same time that way your followers can get used to a routine. This is really what you are going for. Build a show around a certain time that way your community can build their days around it as well.
Remember streaming is all about growth and thus you need to construct your stream in ways to get more people to tune in. You do this by not just getting followers but by getting the right followers. If you stream at random times every day you will gain more followers, but you won’t see any growth. This is because the new followers you gain each day will be watching at different times from the ones that you gained yesterday. What you really need is to stream every day at the same time that way you have the people from yesterday watch your show along with the new people watching today. Again, people have lives, they are busy. They have school, work, hobbies, families, friends, relationships, etc. TLDR: They have shit to do.
As a streamer you are entertainment, and therefore you are at the bottom of the totem pole. All of the things I listed are usually more important to viewers than your show, and rightfully so by the way. Therefore knowing this, you must find the time of the day that works for you and then stick to that. During that time window you are looking to gather viewers who are relaxing. Stick to that time window and build your audience in that frame. Because if you switch you risk your viewers not being able to watch you due to the above listed concerns.
To sum up, if you want to make a successful channel, stream everyday, at set scheduled times, and ideally at the same times. Now get working everybody.